Discover Puglia’s Masserie: Rural Charm and Heritage

Nestled in the quiet countryside of Puglia, surrounded by centuries-old olive groves, ancient dry stone walls, and the salty breeze from the nearby sea, the masserie tell a story of tradition, hard work, and authenticity. These historic rural estates, originally fortified farmhouses, have in recent years transformed into charming retreats and treasure troves of unique experiences—drawing travelers increasingly focused on culture, wellness, and sustainability.

Tourism in masserie is booming, especially in Puglia, where 2024 saw a 10.6% rise in tourist arrivals and an even more impressive 22.6% growth in international visitors. With their rustic charm and prime locations near art cities, coastlines, and quaint villages, masserie offer a fresh, immersive way to experience the region—far from crowded hotspots, at a slow and rejuvenating pace.

A Journey into Tradition and Flavor

Masserie are more than just places to stay; they are gateways to local culture. Cesarine, guardians of Italy’s culinary heritage, have embraced this opportunity by offering exclusive food and wine experiences in these historic estates. From lunches and dinners to cooking classes and tours, Cesarine experiences invite travelers to uncover the secrets of rural cuisine, tasting local specialties and learning to prepare authentic dishes with fresh, zero-kilometer ingredients—often handpicked from the masseria’s own organic gardens.

These authentic, high-quality experiences allow guests to connect not only with food but also with the stories and techniques passed down through generations. Celebrating seasonality, quality, and respect for nature, from handmade pasta to artisanal cheeses and extra virgin olive oil, every bite is a journey into the true flavors of Puglia.